ʻAʻole ia he mea kupanaha no ka hoʻokumuʻana o nāʻoihanaʻoihana pāʻani nui a me nāʻoihana hoʻolimalima i kaʻoihana ma US me Nike, LL Bean, a me Lululemon Athletica i ka mikiona, kaʻike, a me nāʻike waiwai. He mea kupanaha paha no kaʻikeʻoleʻana o nā'ōlelo mīkini o nā kaula kūʻai nui loa ma Sporting Goods Retailing niche i ka kūʻaiʻana aku i nā meaʻoihana nui i nā mea kūʻai, me ka nānāʻole i ka pono o ke kūʻai.
Ma muli o ka hōʻikeʻana o ka Sporting Goods Retailing niche i ka hilinaʻi maoli i ka pono o kāna huahana a me kāna lawelawe pono i kāna mau mea kūʻai,ʻo ka nīnau i nīnau pinepineʻiaʻo "He aha ka misionari a iʻole kaʻike hihio o nā mea nui loa o Sporting Goods?" ʻO ke kuhiʻana, ka hihiʻo, a me kaʻike waiwai o nā mea kūʻai pāʻaniʻokoʻa a me nā meaʻenehana hoʻolimalima,ʻoi aku ma mua o nā mea kūʻai'ē aʻe o nā mea kūʻai'ē aʻe, e pili ana i nā waiwai, ka makemake, a me ka manaʻo o ka poʻe kūʻai.
Ka Hoʻokohuʻana i Nā Nānā Māmā, Misiona, a me nā Kaulike o nā Haumāna i ka Pāʻoihana
Ke nānā nei i nā māmala'ōlelo o Sporting Goods Retailers, he maʻalahi keʻike i ke kumu o ka unuhiʻana i kaʻano likeʻole o ka hiʻona, ka mīkini a me nā waiwai iʻoi aku ka holomua o ka meaʻaleʻale i kahiʻoihana kūʻai kālepa.
Ma mua aʻe o nā kūlana kūʻokoʻaʻoihana'ē aʻe,ʻo nā māmala'ōlelo o ka mīkini, ka moʻomeheu, a me kaʻike o nā mea kūʻai ma nā USs i kākoʻo pono i ka manaʻo, nā mea e pono ai, a me nā pono o ka poʻe kūʻai a me nā mea kūʻai aku.
ʻO nā'ōlelo'ē aʻe,ʻaʻole i loaʻa wale nā'ōlelo kuhi a Sporting Goods Retailers, ke noho nei lākou i kahi misionari a uaʻaeʻia lākou a ua hoʻoikaikaʻia e hoʻolaha piha i ko lākou wahi hana kūʻai.
Kauka Kālaiʻike Hoʻohanohano
ʻO ka māheleʻekolu o ka māheleʻo ka Academy Sports + Outdoors retail shop ke kau aku nei i ka hilinaʻi kanaka, ka mahalo limahana, a me ka hoʻouluʻana i kahiʻikeʻoihana kūikawā,ʻekolu mau mea nui o kaʻoihana e alakaʻi iā ia e ola i loko o ka hoʻolimalima Sporting Goods Retailing niche.
Ka'ōlelo hoʻolahaʻo Dick's Sporting Goods
Ke hoʻokomo nei i ka manaʻo o ka poʻe pāʻani e lawelawe ana iā ia,ʻo ka Dick's Sporting Goods Chain he mīkini pilikino e pili ana i ka liloʻana i # 1 ma o ka hoʻohanaʻana i ka hoʻolālā hoʻolālā o ka "hoʻopau houʻole" i ka kūʻai. ʻO nā meaʻokoʻa a me kaʻoi aku i kēia manawa he'ōlelo kūkawā maikaʻi loa ia no ka hoʻonāukiʻana i ka Dick's Sporting Goods i ka wā e hālāwai ai ka poʻe hoʻokūkū.
LL Bean Mission State
ʻO ka māmala'ōlelo o ka LL Bean mau hale kūʻai a me nā hōʻuluʻuluʻana he hui pūʻia me ka LLBean Golden Rule, kahi hōʻike hōʻailona helu nui o ka hoʻopihapiha piha o ka mea kūʻai, a me ka ho'ākākaʻana o ka waiwai o nā kaiāulu e komo pū ana me nā mea hoʻohana, nā limahana, ka kaiāulu, a me ke kaiaulu. ʻAʻoleʻo LL Bean i hoʻoemiʻia e lilo i kekahi o nā kaula kūʻai nui loa o US, akā, ma nā wahi kūʻai i kahi o LL Bean e hana nei,ʻo kona mau mea kūʻai a me nā mea kūʻai aku e hoʻolaha i nā mea hoʻolaha.
ʻO Lululemon Athletica Mission Statement
Ua hōʻeha a hoʻopau nā mea kālai'āinaʻo Canada o yoga a me nā lole pāʻani i ka Sporting Goods niche o kaʻoihana kūʻai kākoʻo.
He likeʻole ka hoʻopilikiaʻiaʻana o ka leka hoʻomaopopo a Lululemon,ʻo ia he "hōʻike" o nā manaʻo a me nā loina o ke ola e hilinaʻi ana i ka hanaʻana i kahiʻoihana kūʻai kūikawā a me ke olakino i ka manawa i piha.
'Ōlelo Nānā Nike
ʻOiai ua lanakila nā Nike a me ka lole lole i nā hale kūʻai kūʻai o nā mea kūʻai aku no nā makahiki he nui,ʻo ia wale nō ka manawa e hana neiʻo Nike i ka lanakila ma ka Sporting Goods niche liʻiliʻi me kāna kaula kūʻai pono'ī. ʻO ka holomua o ka mīkini huileʻaleʻa o Nike e hāpai ana i nā mea'onila a me ka hoʻoikaika a me ka hana hou a me nā huahana i loaʻa i ka huahana Nike, ua unuhi maikaʻiʻia ma kahiʻoi aku o nā hale ulaula a me nā mīkini.
I ka makahiki 2016, uaʻikeʻia ma ka Sporting Goods retailing niche iʻikeʻia me ka Sports Authority Chapter 11 i ka panakupa kālā.
Hiki iā ia ke hoʻohālikelike i ka mana o nā mea kūʻai aku ma waho o ka Sporting Goods Retailing niche e komo pū ana me nā mea pāʻani e lilo i mea nui o kā lākou kālepa kūʻai.