He aha ka mea hōʻole Marketing?

ʻO kaʻoihana pāʻoihanaʻole ka hoʻohanaʻana i nā'ōlelo hoʻopalalapa e kekahi hui hoʻokūkūʻole, e hoʻolapai ana i ka leka a me ka hui. He mea nui loa kaʻoihana waiwai no ka hui hoʻokūkūʻole, no ka mea, he mea nui ka loaʻaʻana o nā ala e kūʻai aku ai i kā lākou kumuhana i nā limahana e makemake e kōkua a me nā mea kōkua e hāʻawi i ko lākou kumuhana.

He meaʻoi aku ka paʻakikī no ka hui hoʻokumuʻole e loaʻa i ka hālāwai ma nāʻano likeʻole e pili ana i kahiʻoihana e hoʻolako ana i kahi huahana a lawelawe paha.

ʻO nā nonprofitsʻaʻole i loaʻa iā lākou ka nui o nā mea e pili ana i ka pāʻoihana kaiaulu aʻaʻole lākou i loaʻa i ka hoʻolahaʻana, no laila, he mea naʻauao no nā ponoʻole e hoʻopakele i ko lākou manawa a me kā lākou kālā ma luna o kēlā mau mea a hōʻano i ko lākou ike i nā ala maikaʻi loa e loheʻia ai.

ʻO ka noʻonoʻo o ka kūʻai'akihanaʻole e loaʻa i kahi ala no nā nonprofits e kūʻai aku i kā lākou kumuhana ma keʻano e hoʻoikaika ai i nā kānaka e kōkua, a he meaʻano'ē aku paha ma mua o kaʻoihana kū i ka hana maʻamau.

ʻO ka huiʻanaʻo Water the Life i loaʻa he ala maikaʻi loa e loaʻa ai ka hoihoi o nā poʻe e makemake ana e hāʻawi i ko lākou kumu no ka laweʻana mai i ka wai maʻemaʻe i nā kānaka i nā'āina i paʻaʻoleʻia. Ua koho lākou i ka hashtag #FirstWorldProblems a ua hana i kekahi wikiō o nā kānakaʻilihune ma nā'āina'ē aʻe e'ōlelo ana i nā hua'ōlelo i manaʻoʻia he "mau pilikia mua o ka honua", e like me "Ke inaina nei au i ka wāʻaʻole e hiki i kaʻu kīʻaha i koʻu wahi moe." I ka manawa i hoʻokuʻuʻia ai ka wikiō, hoʻomaka nā kānaka e hoʻohana i ka hashtag #FirstWorldProblems e hoʻolaha i ka leka o Water is Life i ka wā i hoʻohana muaʻia e hoʻopiʻi no kā lākou "pilikia mua o ka honua."

Ua puka maiʻo UNICEF me kahiʻoihana akamai.

Ua hana lākou i kahi pānui e'ōlelo ana "Like us on Facebook and we vaccinate zero children against polio." Ua hōʻikeʻia kekahi leka ma ka papakū, akā,ʻoiai e makemake ana i kaʻaoʻao o ko lākouʻaoʻao Facebookʻaʻole he meaʻeha, pili nā kālā i nā kālā. ʻO ka pōkala nui o kā lākou pāʻaniʻana i mea makemake i Facebook e hana i kekahi mea,ʻoiai nā haʻawina kōkua maoli.



Paipai: Ua nui ka manaʻo o ka wai, a uaʻae lākou i nā kānaka e kūʻai i nā noho ma kahi pūnaewele i hiki ke nīnau i nā nīnau a me nā mea a lākou i makemake ai. Ua hiki iā lākou ke ho'āla i $ 10,000 ma kēiaʻano. Hōʻike kēia i ka ponoʻole o ka hoʻolālā kālāʻana e hoʻolimalima i ka manawa lōʻihi, akā pono e pono e hoʻolālā maikaʻiʻia.

ʻAʻoleʻo nā pāʻani kālepa waiwai kālepa likeʻole. ʻO kaʻoiaʻiʻo,ʻo ke ala maikaʻi loa no ka hōʻai'ēʻole e kūʻai i kā lākou kumuhana ma muli o ka hopena a me ka mea e ho'āʻo ai lākou e loaʻa. Ua piʻi maiʻo Jay Alduous, ka mea kūkākūkā ma Social Social Partnership, meʻekolu mauʻano i hāʻule i loko o kaʻoihana kūʻaiʻoihana kūʻaiʻole.

ʻO nāʻano kumuʻekolu o ka kūʻai kūʻaiʻana i nā mea maikaʻi a me nā pōʻinoʻole, aʻo ia wale nō nāʻano kumuʻekolu. ʻO nā manaʻo nui e like me ke ola he wai, UNICEF, a me ke aloha: Hoʻohui ka wai i ka hopena o ke kālepaʻana o kēlā me kēia hui o ka huiʻole a me ka hōʻoiaʻana lākou.